“He served as our discipline lead and I learned a tremendous amount from him.”

Jordan Disick - Senior Manager, Data & Analytics

“Arron is very passionate about web analysts and is extremely collaborative.”

William Alvarez - Enterprise SEO Professional | Mentor | WPP

“He constantly keeps himself up-to-date with the latest UX and tech trends and goes out of his way to educate his coworkers in these areas as well.”

Katie Nichols - User Experience and Product Design

“Be it technical implementation or business requirements and reporting. I have no reservation in endorsing him.”

Haidar Katha - Program Manager at Sapient

Arron's books

Never Split the Difference: Negotiating as if Your Life Depended on It
Ancient Civilizations of North America
Chaos: Charles Manson, the CIA, and the Secret History of the Sixties
To Sell is Human: The Surprising Truth About Moving Others
How To Build A Car
The History of the Ancient World: From the Earliest Accounts to the Fall of Rome
What's Our Problem?: A Self-Help Book for Societies
The Gulag Archipelago
Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future
David and Goliath: Underdogs, Misfits, and the Art of Battling Giants
Range: Why Generalists Triumph in a Specialized World
The Machiavellians: Defenders of Freedom
Food: A Cultural Culinary History
The Great Ideas of Psychology
12 Essential Scientific Concepts
The Immortal Game: A History of Chess, or How 32 Carved Pieces on a Board Illuminated Our Understanding of War, Art, Science and the Human Brain
The Secret Wisdom of Nature: Trees, Animals, and the Extraordinary Balance of All Living Things ― Stories from Science and Observation
The Better Angels of Our Nature: Why Violence Has Declined
The Autobiography of Gucci Mane
The Social Leap: The New Evolutionary Science of Who We Are, Where We Come From, and What Makes Us Happy


Arron Chapman's favorite books »